Agnès Constant (Paccini) We understand that many of you are planning to create a Christmas Advent Calendar this year for your community, which invites users to visit each day and “scratch” a box to win a prize. Here are a few tips on how to create the best possible calendar: Schedule the calendar to run from December 1 […]
Agnès Constant (Paccini) Christmas is already upon us and businesses are starting to prepare for the busy shopping season. Whether you are just now deciding on your marketing projects or right in the middle of planning, we hope to provide some help here. First, here are some key Christmas figures* from 2015 to keep in mind this year: […]
Agnès Constant (Paccini) When choosing the right game mechanism, it pays to be practical. So, you’ve decided to run a community contest for your marketing campaign. Choosing the right mechanism for your contest is a crucial first step and will determine the campaign’s success. The game shouldn’t be a random choice and must be in accordance with your company’s guidelines and […]
