{"id":46113,"date":"2023-11-09T10:39:08","date_gmt":"2023-11-09T09:39:08","guid":{"rendered":"https:\/\/www.socialshaker.com\/blog\/2023\/11\/09\/create-your-advent-calendar-online\/"},"modified":"2026-03-03T06:37:34","modified_gmt":"2026-03-03T05:37:34","slug":"create-your-advent-calendar-online","status":"publish","type":"post","link":"https:\/\/www.socialshaker.com\/en\/blog\/2023\/11\/09\/create-your-advent-calendar-online\/","title":{"rendered":"Create your Advent Calendar online"},"content":{"rendered":"\n
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The online Advent Calendar<\/strong>, also known as the digital Advent Calendar<\/strong>, is an interactive marketing campaign commonly used by brands in December <\/p>\n\n

What is an Advent Calendar?<\/strong> The online advent calendar<\/a> is a gamification marketing mechanism. Brands can distribute this campaign across their various distribution channels (website, newsletters, emails, social networks<\/a>, etc.) very easily via a single URL. <\/p>\n\n

The online advent calendar allows brand audiences to take part in daily games for the chance to win gifts or discounts. Aesthetic, interactive ans fun, this approach recreates the magic of a traditional Advent calendar directly on brand communication channels. <\/p>\n\n

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Why create an online advent calendar<\/h2>\n\n
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The digital advent calendar game has several marketing objectives <\/strong><\/p>\n\n

Firstly, it helps to keep audiences entertained throughout December <\/strong>in the run-up to Christmas. On the brand’s social networks, it offers the opportunity to communicate daily on the game of the day and the prizes up for grabs. it also raises brand awareness and generates traffic to the brand’s website<\/a>. <\/p>\n\n

What’s more, the online Advent Calendar actively engages the public<\/strong> for a month. This is essential if you want to stand out from the competition at a time when there is so much advertising. <\/p>\n\n

In addition, this type of game makes it possible to collect qualified data<\/a> from participants. In exchange for gifts or discounts, brands can enrich their database to communicate with these prospects and customers throughout the year, for future operations. <\/p>\n\n

Finally, the Advent Calendar helps to convert and retain<\/strong> customers by offering daily discounts that can be used immediately or at a later date.<\/p>\n\n

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Ho to create an online advent calendar<\/h2>\n\n
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And now, how do you create your own online Advent Calendar ?<\/strong><\/p>\n\n

If you want to create your own Advent Calendar, you can do it quickly using the Socialshaker tool. Customise the calendar’s boxes<\/strong> and general appearance. You can also choose form free templates <\/strong>if you ant to launch it more quickly. <\/p>\n\n

Ttry out the different formats of the Socialshaker online Advent Calendar: the structured calendar<\/a>, the unstructured calendar<\/a> and the Christmas tree calendar<\/a>. <\/p>\n\n

You can also select from three mini-games (scratchcard, wheel of fortune, one-armed bandit)<\/strong> for each day. Configure the prizes and discounts to be won directly in the tool. Once the operation has been launched, you can use the Emailing module<\/a> to automatically send emails to the winners <\/strong>to give them their rewards. <\/p>\n\n

Once your game is ready, you can broadcast it on any channel using a unique URL. if you need any help, the Socialshaker teams are availableto guide you through the creation of your Online Advent Calendar. <\/p>\n\n

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Create an Advent Calendar<\/mark><\/a><\/div>\n<\/div>\n\n
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To find out more, read these articles: <\/strong><\/p>\n\n