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Nouvelle mécanique labyrinthe : engagez vos audiences !
How to liven up your brand this summer with competitions ?
At the company's office, the small marketing team watches engagement figures plummet and webiste traffic decline as summer approaches. Frustrating though it is, this situation is common: brands see a drop in engagement on their platforms during this period. Summer...
How to create a personalised Wheel of Fortune online? Guide and examples
Who hasn't thrown a Wheel of Fortune in the hope of being the lucky winner? It's one of the most famous game mechanics in the world, and for good reason: the rules are simple and participants know instantly whether they've won or not. The Wheel of Fortune is therefore...
Our ideas for in-house competitions
The integration of internal contest games within a company is an effective way of engaging and motivating teams. Turn employee communication into a fun experience and strengthen your employees' attachment to the company. Explore our ideas and tips for setting up...
Marketing games
How to create a personalised Wheel of Fortune online? Guide and examples
Who hasn't thrown a Wheel of Fortune in the hope of being the lucky winner? It's one of the most famous game mechanics in the world, and for good reason: the rules are simple and participants know instantly whether they've won or not. The Wheel of Fortune is therefore...
What prizes for marketing competitions? Our tips
Free products, gift cards, discount coupons... When brands have to decide what prizes to offer participants in marketing competitions, their options are often limited. And this has an impact on the attractiveness of the event. Indeed, the first thing that attracts a...
5 steps to a successful game marketing campaign
Against a backdrop of consumer marketing fatigue, there is still hope. The marketing game is now one of the most powerful levers for engaging your audience and converting them into customers, or even brand ambassadors. If...
Tap Tap: an original operation to launch a Christmas campaign
Christmas is fast approaching! We hope you’re getting in the spirit because this is the right moment It's high time to prepare your Christmas campaign, which will enable Internet users to shop online with the various offers you can give them. But... Maybe you feel a...
Marketing animations
How to liven up your brand this summer with competitions ?
At the company's office, the small marketing team watches engagement figures plummet and webiste traffic decline as summer approaches. Frustrating though it is, this situation is common: brands see a drop in engagement on their platforms during this period. Summer...
How to create a personalised Wheel of Fortune online? Guide and examples
Who hasn't thrown a Wheel of Fortune in the hope of being the lucky winner? It's one of the most famous game mechanics in the world, and for good reason: the rules are simple and participants know instantly whether they've won or not. The Wheel of Fortune is therefore...
UGC: User Generated Content, how does it work? UGC and gamification
Consumers expect brands to be authentic and to embody their values. UGC (User Generated Content) is a powerful lever in the face of traditional advertising, which often has little impact. By relying on content created by their audience, brands can put in place...
Consumer goods: 4 gamification-based marketing strategies
The consumer goods sector is undergoing change. Faced with demanding consumers, anxious to preserve their purchasing power but also to spend as little time as possible in shop. However, retailers can evolve thanks to innovative marketing strategies. The players in the...
Territorial marketing: ideas for competitions to get people involved
Territorial marketing (or tourism marketing) is a sector that has undergone changes. The way we travel is changing, with a return to local tourism and the need to preserve destinations. To remain competitive, the tourism industry needs to bounce back in the face of...
5 ideas for Valentine’s Day marketing competitions
Over the years, Valentine's Day has established itself as a key sales event in France. It represents a unique opportunity for brands to boost their sales, in the same way as other marketing highlights such as Christmas and Easter. Whatever their sector of activity,...
Engaging your audience
Marketing engagement: why and how to capture your audience with games
In marketing, engagement is king. It's no longer enough to reach a large audience: what counts is to attract a qualified audience, genuinely interested in your brand and ready to interact with it on a regular basis. A like, a comment, a share, a purchase... Each...
How to create a personalised Wheel of Fortune online? Guide and examples
Who hasn't thrown a Wheel of Fortune in the hope of being the lucky winner? It's one of the most famous game mechanics in the world, and for good reason: the rules are simple and participants know instantly whether they've won or not. The Wheel of Fortune is therefore...
How to build customer loyalty? 7 simple and original tips and ideas
In France, brands that focus on loyalty increase their sales by an average of 25%, according to a Custup study. Understanding how to build customer loyalty is therefore a crucial issue for businesses. It is a good way of avoiding dependence on acquisition (the costs...
New Labyrinth mechanics: engage your audience!
At Socialshaker, we're proud to present the Labyrinth, a brand new feature that has been added to our platform. This concept, inspired by the famous Pacman game, combines immersion, personalisation and marketing performance. Creating an online labyrinth means offering...
Summer competition: how to keep in touch with your customers
For the vast majority of French people, summer is synonymous with vacations. It's a chance to discover new places, recharge your batteries with loved ones, and disconnect. All these parameters can complicate brand communication and cut off contact with their audience....
What prizes for marketing competitions? Our tips
Free products, gift cards, discount coupons... When brands have to decide what prizes to offer participants in marketing competitions, their options are often limited. And this has an impact on the attractiveness of the event. Indeed, the first thing that attracts a...
Socialshaker news
New Labyrinth mechanics: engage your audience!
At Socialshaker, we're proud to present the Labyrinth, a brand new feature that has been added to our platform. This concept, inspired by the famous Pacman game, combines immersion, personalisation and marketing performance. Creating an online labyrinth means offering...
Social Media news
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