Are you looking for an alternative to Kimple for your contests and digital campaigns? Contests remain one of the most direct ways to engage an audience. They capture attention, provide a reason to share contact details, and feed your database with qualified leads.

Yet, you still need the right tool for your organization. Some teams want end to end support. Others prefer to create on their own, quickly, and launch a new campaign for every key moment.

Kimple répond très bien au premier besoin. Dans cet article, nous présentons sa plateforme et ses offres. Puis nous voyons pourquoi Socialshaker convient aux équipes qui recherchent avant tout l’autonomie. Vous trouverez aussi un tableau comparatif et une méthode pour réussir votre transition.

Kimple: a comprehensive French solution, strongly focused on customer support

Positioning and available mechanics

Kimple is a French marketing game solution based in Tourcoing. Its SaaS platform covers the entire lifecycle of a campaign: setup, customization, distribution, and analytics tracking. This information comes from kimpleapp.com, accessed on 10/23/2026.

On the game side, Kimple features a library of over 40 ready to use mechanics. You will find contest classics: sweepstakes, instant win, wheel of fortune, quizzes and Advent calendars. The platform also offers skill games inspired by video games, as well as multilingual games.

Annual licenses and a wide range of services

The offering is based on annual licenses, starting “from €3,000 excl. VAT/year” according to the website. Three tiers are available: Starter, Essential and Premium. They differ by monthly entry volume, number of simultaneous campaigns, and user seats. Subscribing requires getting in touch with the sales team.

Above all, Kimple places a strong emphasis on its services. An account manager can build the gamification strategy with you. A creative studio designs custom visuals. The team can also manage prizes from A to Z, from procurement to shipping. They take care of moderation and fraud prevention as well.

Typical use cases

This model works well for brands running ambitious campaigns that want to delegate part of the production. For example, a retail brand launching several contests a year with physical prizes, or a brand operating across multiple countries. In fact, Kimple offers multi country game management starting from its Essential license.

Why evaluate an alternative to Kimple?

Not all needs justify an annual license and full customer support. Three situations often lead teams to compare options.

First, you want to test before committing. Without publicly available pricing or direct sign up, you have to go through a product demo before creating your first contest.

Then, your team prefers to handle production independently. If you already have your visuals and prizes ready, what you really need is an easy to use tool that gets you up and running quickly.

Finally, your campaigns are frequent yet straightforward: a game for Valentine’s Day, another for back to school season, an Advent calendar for Christmas. In this scenario, the flexibility of a monthly subscription can take precedence over full service depth.

Socialshaker, an alternative to Kimple for greater autonomy

Socialshaker is a self-service marketing game platform. Its promise: create a marketing game campaign in just a few clicks, without any technical skills. According to its website, more than 300 brands have already used the solution.

Immediate onboarding, no code required

You create your account online without a credit card, then build your first game on your own. The editor guides you through every step: choosing the mechanic, branding, form, prizes, and distribution. This allows a marketer or communicator to launch a campaign without relying on a developer.

Templates are ready for the year’s major highlights, such as Easter, Mother’s Day, sales, or Christmas. You start from a predesigned base and adapt it to your brand. The Socialshaker Solution page presents the full range of features.

Over 30 mechanics, organized by objective

Socialshaker offers over 30 interactive game mechanics. The easiest approach is to choose them based on your intended outcome:

• Acquire leads: instant win, wheel of fortune, scratch card. The immediate reward drives participation.
• Qualify your audience: quizzes and personality tests. Every answer teaches you something about your customers.
• Creat a daily ritual: Advent calendar or winning calendar, with a door to open each day.
• Engage your community: photo or video contests, where participants submit their content and vote (UGC).

Each mechanic can be customized with your brand colors. To compare formats, browse the Socialshaker marketing game catalog.

Data collection compliant with GDPR

Socialshaker provides a customizable form and participant data export. It also includes an emailing module with double opt-in, as well as a CRM connector available for a setup fee. The platform also incorporates official contest rules, a CAPTCHA, entry limits, and geoblocking.

Compliance, however, also depends on your choices. Any data collection must rely on a lawful basis. The CNIL outlines these in its documentation on the lawful bases of the GDPR. For marketing purposes, consent is generally the basis that applies. It must be freely given, specific, informed, and unambiguous, as detailed in its guide on gathering consent. In concrete terms, an unticked opt in box and a clearly stated purpose are essential.

A monthly budget and on demand support

Socialshaker pricing is available online. A free plan lets you test the platform, limited to 10 participants per campaign. Paid plans then range from €79 to €299 excluding VAT per month, depending on the plan and the commitment period (recorded on 10/23/2026).

Customer support is lighter than with Kimple, but it is available. Support responds via chat in French, with response times ranging from 24 hours down to 30 minutes depending on the plan. And if you prefer to outsource a campaign, the Socialshaker team offers a turnkey package, covering everything from graphic design to configuration.

Kimple vs Socialshaker: the comparison

This comparison is based solely on publicly available information from both solutions. It does not name a winner: it helps you choose based on the way you work.

Sources: kimpleapp.com and socialshaker.com, accessed on 10/23/2026.

In short, Kimple is suited for brands seeking a hands-on partner that even handles prize fulfillment. Socialshaker is a better fit for teams looking to stay in control with monthly billing. One final point deserves attention: each Socialshaker plan covers a single country, whereas Kimple supports multi-country campaigns.

Transition to Socialshaker step by step

Switching tools does not mean starting from scratch. Here is a five step method to move from Kimple to Socialshaker without losing your groundwork.

1. Review your past campaigns

List the games run over the past twelve months: mechanics, key seasonal event, number of participants, opt in rate. This audit highlights which formats work best with your audience. Next, it serves as a baseline comparison for your first campaigns on Socialshaker.

2. Gather your data and visual assets

Export your participant databases before your license ends. Also make sure to verify the proof of consent for each contact. Without it, you will not be able to reuse those contacts for marketing campaigns. Finally, collect your graphic assets, logos, and standard contest rules. This will save valuable time during the setup phase.

3. Choose the plan tailored to your volumes

Socialshaker plans differ based on the number of concurrent campaigns and participants per campaign. Estimate the volume of your biggest campaign of the year, then choose the corresponding formula. For occasional traffic spikes, participant add-on packs can supplement your subscription.

4. Recreate your first game from a template

Start with a straightforward, proven campaign, such as an instant win for your next major promotional event. Begin with the template, apply your brand guidelines, then configure the entry form and prizes. Make sure to also draft the official rules and review the mobile display before launching.

5. Launch, measure and compare

Publish the game on your website, social networks, and newsletter. While the campaign is live, track visits, entries, and opt-ins. At the end, compare these results with your baseline review. You will then see if the switch delivers on expectations and identify which formats to build out next.

Frequently asked questions about Kimple alternatives

Which Kimple competitor should you choose for your contests?

The decision comes down to the level of support you need. If you want to delegate creative development, prize management, and moderation, a service-heavy solution like Kimple remains a solid fit. On the other hand, if your team prefers building campaigns autonomously with monthly billing, a self-service platform like Socialshaker offers greater flexibility.

Kimple vs Socialshaker: what are the main differents?

Both solutions allow you to create no code contests and collect GDPR compliant data. Kimple offers over 40 mechanics, annual licenses starting from €3,000 excl. VAT, and hands on support. Socialshaker offers over 30 mechanics, a free trial plan, and monthly subscriptions from €79 to €299 excl. VAT.

How do you choose a contest platform?

Compare five criteria: the variety of mechanics, the level of autonomy your team has, data collection and GDPR compliance tools, the level of support, and budget clarity. Next, test the platform with a live campaign before making a long term commitment.

What is the purpose of marketing gamification software?

Marketing gamification software allows brands to create gaming experiences such as quizzes, wheels of fortune, instant wins, and interactive calendars. Its purpose is to capture attention, collect consented data, and then convert and retain participants.

Kimple remains a solid solution for brands looking for comprehensive support. However, if you are looking for an alternative to Kimple to create your contests autonomously, Socialshaker allows you to get started right away. Try the platform for free from the Socialshaker pricing page, or book a demo with an expert to prepare your first campaign.