How to increase sales with online contests?This is a question that often comes up within sales teams. While marketing contests are attractive for their ability to engage audiences, what about their real impact on conversion? Can they truly bridge the gap between...
Launching a contest is not just about creating a fun and engaging concept. Its success depends above all on how to announce a contest and promote it effectively. Without a clear and well-targeted communication strategy, even the best contest can go unnoticed. To reach...
In a context of consumer marketing fatigue, there’s still hope: today, game marketing is one of the most powerful levers for engaging your audience and converting them into customers, or even brand ambassadors. If you’re thinking of following the example...
