Relationship marketing is an essential strategy for all brands seeking to build customer loyalty. And like any relationship, customer relations require time and effort. Consequently, relationship marketing is a long-term strategy that involves multiply the points of...
Free products, gift cards, discount coupons… When brands have to decide what prizes to offer participants in marketing competitions, their options are often limited. And this has an impact on the attractiveness of the event. Indeed, the first thing that attracts...
The online Advent Calendar, also known as the digital Advent Calendar, is an interactive marketing campaign commonly used by brands in December What is an Advent Calendar? The online advent calendar is a gamification marketing mechanism. Brands can distribute this...
In the world of digital marketing, the power of teasing is undeniable. Today, let’s dive into a reflection on how Community Managers can maintain their community’s interest and commitment to a brand. Captivating strategies, such as the skilful use of...
The integration of internal contest games within a company is an effective way of engaging and motivating teams. Turn employee communication into a fun experience and strengthen your employees’ attachment to the company. Explore our ideas and tips for setting up...